Privacy Policy
Last updated: March 1, 2026
1. Introduction
Joseph Fair Chiropractic ("we," "our," or "us"), located in Modesto, California, is committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website or use our online booking system. Please read this policy carefully. If you disagree with its terms, please discontinue use of our site.
2. Information We Collect
We collect the following categories of personal information:
Information You Provide Directly
First and last name, date of birth, phone number, email address, chief health complaints, referral source, and SMS consent preferences submitted through our online booking form.
Automatically Collected Information
When you visit our website, we may automatically collect certain technical information including your IP address, browser type, operating system, referring URLs, and pages viewed. This information is collected through standard server logs and analytics tools.
Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to improve your browsing experience, analyze site traffic, and understand where our visitors are coming from. Cookies are small data files stored on your device. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some portions of our site may not function properly. We use analytics tools (such as Google Analytics) that use cookies to collect anonymous usage data to help us improve our website.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To schedule, confirm, and manage your chiropractic appointments
- To send appointment reminders, confirmations, and scheduling notifications via SMS and email (with your consent)
- To send marketing and promotional communications via SMS (only with your separate, explicit consent)
- To improve our website, services, and patient experience
- To respond to your inquiries and provide customer support
- To comply with applicable laws, regulations, and legal obligations
- To analyze website usage and improve our online presence
4. SMS / Text Message Communications
Joseph Fair Chiropractic operates an SMS messaging program to communicate with patients. Below are the full details of our SMS program.
Transactional SMS (Appointment Reminders & Notifications)
When you opt in to transactional messages, Joseph Fair Chiropractic will send you SMS messages related to your appointments, including reminders, confirmations, rescheduling notifications, and follow-up care instructions. Message frequency varies based on your appointment schedule (typically 2–4 messages per month).
Marketing SMS (Promotional Messages)
If you separately and explicitly opt in to marketing messages, Joseph Fair Chiropractic may send you promotional content including health tips, special offers, and clinic updates. This consent is entirely optional and is never required to book an appointment or receive care. Message frequency may vary.
How to Opt In
You may opt in to SMS communications by checking the appropriate consent checkbox(es) on our online booking form at the time of scheduling your appointment.
How to Opt Out
You may opt out of SMS messages at any time by replying STOP to any message you receive from us. After opting out, you will receive one final confirmation message and no further SMS messages will be sent. You may also contact our office directly to request removal from our SMS list.
Message & Data Rates
Message and data rates may apply to all SMS messages sent and received. These charges are billed by your mobile carrier. Joseph Fair Chiropractic is not responsible for any charges incurred from your carrier.
Mobile Information Sharing Statement
We do not sell, rent, share, or disclose your mobile phone number or SMS consent to any third party for their own marketing or promotional purposes. Your phone number and SMS consent information may be shared only with our SMS service provider(s) solely for the purpose of delivering messages on our behalf, subject to confidentiality agreements. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
5. Cookie & Tracking Practices
We use the following types of cookies and tracking technologies:
Essential Cookies
Required for the website to function properly. These cannot be disabled as they are necessary for basic site operations such as session management and security.
Analytics Cookies
We use analytics tools to understand how visitors interact with our website. This data is aggregated and anonymized. You may opt out of analytics tracking by using browser settings or opt-out tools provided by the analytics provider.
Managing Cookies
You can control and delete cookies through your browser settings. Disabling cookies may affect the functionality of certain features on our website. For more information on managing cookies, visit your browser's help documentation.
6. Data Security and Handling
We implement industry-standard technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:
- Encrypted data transmission using HTTPS/TLS protocols
- Secure database storage with access controls
- Limited access to personal data on a need-to-know basis
- Regular review of our data collection and storage practices
While we take reasonable precautions to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.
7. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:
- Service Providers: Trusted vendors who assist us in operating our website, delivering SMS communications, and managing appointments — subject to confidentiality agreements and prohibited from using your data for their own purposes.
- Legal Requirements: When required by law, court order, or governmental authority.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
8. Your Rights
You have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request correction of inaccurate or incomplete information.
- Deletion: Request deletion of your personal information, subject to certain legal exceptions.
- Opt-Out of SMS: Withdraw SMS consent at any time by replying STOP to any text message or contacting our office.
- Opt-Out of Marketing: Unsubscribe from marketing communications at any time.
To exercise any of these rights, please contact us using the information below.
9. Children's Privacy
Our online booking system is intended for use by individuals 18 years of age and older, or by parents/guardians booking on behalf of minor patients. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If you believe we have inadvertently collected such information, please contact us immediately.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page with an updated effective date. Your continued use of our website after changes are posted constitutes your acceptance of the updated policy.
11. Contact Us
For questions, concerns, or to exercise your rights under this Privacy Policy, please contact us: